Isoxanthohumol is primarily studied for its potential health benefits, particularly in the field of nutrition and medicine. It is known for its antioxidant properties, which help in neutralizing harmful free radicals in the body, thereby reducing oxidative stress and potentially lowering the risk of chronic diseases such as cancer and cardiovascular disorders. Additionally, isoxanthohumol has shown promise in modulating estrogenic activity, making it a subject of interest in research related to hormone-dependent conditions, including certain types of breast cancer. It is also being explored for its anti-inflammatory effects, which could be beneficial in managing inflammatory diseases. Furthermore, its role in promoting bone health by influencing bone metabolism is under investigation, suggesting potential applications in osteoporosis prevention and treatment.