Used as an intense sweetener in food and beverage products due to its high sweetness potency, despite being derived from a bitter compound. It provides a sweet taste with low caloric contribution and is often used in sugar-reduced or calorie-controlled formulations. Also explored for its potential role in masking bitter tastes in pharmaceuticals and functional foods, improving palatability without adding sugar. Shows antioxidant properties, which may contribute to health-focused product development in nutraceuticals and dietary supplements.