Used as a bioactive compound in pharmaceutical and nutraceutical applications due to its structural similarity to curcuminoids. Exhibits antioxidant and anti-inflammatory properties, making it a candidate for research in neurodegenerative and metabolic disorders. Also investigated for potential use in cosmetic formulations for skin protection and anti-aging effects owing to its ability to scavenge free radicals and modulate cellular oxidative stress. Additionally, studied for anti-cancer effects at the cellular level, particularly in inhibiting the growth of certain cancer cells, positioning it as a promising precursor for new drug development.