Isovitexin is widely used in the pharmaceutical and nutraceutical industries due to its antioxidant, anti-inflammatory, and neuroprotective properties. It is commonly incorporated into dietary supplements to support cardiovascular health and reduce oxidative stress. In traditional medicine, it is utilized for its potential to alleviate symptoms of anxiety and improve sleep quality. Additionally, isovitexin is being studied for its role in managing metabolic disorders, such as diabetes, by regulating blood sugar levels. Its application in skincare products is also growing, as it helps protect the skin from UV-induced damage and promotes anti-aging effects. Researchers are further exploring its potential in cancer therapy due to its ability to inhibit tumor growth and enhance the efficacy of conventional treatments.