This chemical is primarily used as an active ingredient in sunscreens and other skincare products due to its ability to absorb ultraviolet (UV) rays, particularly UVB radiation. It helps protect the skin from sunburn and long-term damage caused by sun exposure. Additionally, it is often combined with other UV filters to enhance the overall effectiveness of sunscreen formulations. Its oil-soluble nature allows it to be easily incorporated into various cosmetic products, providing a smooth and non-greasy feel on the skin. Beyond skincare, it may also be used in coatings or materials that require UV protection to prevent degradation.