Used as an intermediate in the synthesis of dyes and pigments, particularly in the production of azo dyes which are widely applied in the textile industry for coloring fabrics. Also serves as a building block in the manufacture of certain pharmaceuticals and agrochemicals, where the bromine atoms allow for further functionalization through cross-coupling reactions. Its structure supports the development of compounds with biological activity, making it valuable in medicinal chemistry research. Additionally, it finds use in the preparation of specialty polymers and flame retardants due to its aromatic and halogenated nature.