This chemical is primarily utilized in the field of organic synthesis, where it serves as a versatile building block for the creation of more complex molecules. Its ethynyl group allows for various coupling reactions, such as Sonogashira coupling, which is essential in the development of pharmaceuticals and agrochemicals. Additionally, the methoxy group on the pyridine ring enhances its reactivity and selectivity in certain transformations, making it valuable in the synthesis of heterocyclic compounds. It is also employed in the research and development of new materials, particularly in the design of organic semiconductors and light-emitting diodes (LEDs), due to its electronic properties.