Used as an intermediate in the synthesis of pharmaceutical compounds, particularly in the development of selective receptor modulators. It serves as a building block in organic reactions where bromine acts as a leaving group for cross-coupling processes such as Suzuki or Heck reactions. Its pyridine core with a 1-phenylpropoxy side chain makes it valuable in designing bioactive molecules, especially in CNS-related drug research. Also employed in agrochemical synthesis for creating novel pesticidal agents due to its structural stability and reactivity profile.