This compound is primarily utilized in the field of organic synthesis as a versatile intermediate for constructing more complex molecules. Its structure, featuring both a bromo and a cyano group, makes it a valuable building block in the development of pharmaceuticals and agrochemicals. It is often employed in cross-coupling reactions, such as Suzuki or Buchwald-Hartwig couplings, to introduce phenylpyrazole moieties into target compounds. Additionally, its pyrazole core is significant in the design of bioactive molecules, particularly in the development of inhibitors for enzymes or receptors. Researchers also explore its potential in material science, where it can contribute to the synthesis of organic electronic materials or coordination polymers. Its reactivity and functional groups make it a key component in the discovery of new chemical entities with potential therapeutic or industrial applications.