Used in organic light-emitting diodes (OLEDs) as a key intermediate in the synthesis of emissive or charge-transport materials. Its extended aromatic structure and bromine functionality make it suitable for cross-coupling reactions, enabling the construction of complex conjugated systems for optoelectronic applications. Also employed in research settings to develop organic semiconductors and fluorescent dyes. Its naphthyl and phenyl anthracene framework contributes to high thermal stability and efficient π-π stacking, beneficial for thin-film device performance.