Used in the synthesis of pharmaceuticals, particularly in the production of non-steroidal anti-inflammatory drugs (NSAIDs) and other bioactive molecules. It serves as a key intermediate in organic reactions where a methoxy-substituted phenylacetic acid moiety is required. Its structure allows for easy functionalization, making it valuable in the development of fragrances and specialty chemicals. Also employed in the preparation of liquid crystals and agrochemicals due to its stability and reactivity profile.