Used as an intermediate in the synthesis of pharmaceuticals, particularly in the production of non-steroidal anti-inflammatory drugs (NSAIDs) like ketoprofen. Its structure allows for functionalization that is key in building active pharmaceutical ingredients. Also employed in the development of liquid crystals for display technologies due to its biphenyl core, which contributes to thermal and chemical stability. Additionally, it serves as a building block in organic synthesis for creating complex aromatic compounds used in research and specialty chemicals.