Used as an intermediate in the synthesis of pharmaceuticals, particularly in the development of non-steroidal anti-inflammatory drugs (NSAIDs) and other bioactive molecules. Its structure allows for further functionalization, making it valuable in medicinal chemistry for building complex aromatic systems. Also employed in the preparation of liquid crystal materials due to its rigid biphenyl core, which contributes to mesogenic properties. Commonly utilized in research settings for constructing drug-like molecules via carbonyl and ester transformations.