Used in research for its potential anti-inflammatory and antioxidant properties, attributed to its phenolic groups that enable free radical scavenging. Due to its structural similarity to curcumin, it shows promise in cancer studies, including inhibition of certain cancer cell growth in vitro, supporting the development of novel therapeutics. It is also explored for neuroprotective effects in models of neurodegenerative diseases. Serves as a building block in the synthesis of bioactive compounds. Limited to laboratory use; not approved for medical or commercial applications, including health products or cosmetics. Further studies in animal and human models are needed to confirm efficacy and safety.