Used as a key intermediate in the synthesis of various pharmaceuticals, particularly in the development of compounds with potential therapeutic properties. It is often employed in organic synthesis to create complex molecules, including agrochemicals and active pharmaceutical ingredients (APIs). The presence of bromo and fluoro substituents makes it valuable in cross-coupling reactions, such as Suzuki or Buchwald-Hartwig reactions, which are crucial in medicinal chemistry. Additionally, its methoxy group enhances its reactivity in specific chemical transformations, making it a versatile building block in drug discovery and material science research.