Red Beet extract diluted with Dextrin is widely used as a natural food coloring agent, particularly in the food and beverage industry. Its vibrant red to purple hue makes it a popular choice for enhancing the visual appeal of products such as candies, yogurts, ice creams, and beverages. The extract is favored for its natural origin, appealing to consumers seeking clean-label ingredients. Additionally, it is utilized in cosmetics and personal care products, including lip balms and blushes, to provide a natural colorant. In the pharmaceutical industry, it is sometimes incorporated into tablets and capsules for color-coding purposes. Its stability and compatibility with various formulations make it a versatile ingredient across multiple applications.