Widely used as a white pigment in paints, coatings, and plastics due to its high opacity and brightness. Common in architectural and industrial paints for providing excellent coverage and UV resistance. Found in printing inks, where it delivers vibrant white tones and improves ink durability. Used in the paper industry to enhance whiteness, gloss, and printability of high-quality papers. Applied in cosmetics such as sunscreens and makeup, leveraging its ability to scatter and absorb UV light while offering a natural-looking finish. Employed in some photocatalytic applications, where it helps break down organic pollutants under UV light exposure. Also utilized in certain types of sensors and self-cleaning surfaces due to its photoactive properties.