This chemical is primarily utilized in the development of liquid crystal displays (LCDs) due to its ability to exhibit liquid crystalline properties. It is often incorporated into the formulation of liquid crystal mixtures, which are essential for the functioning of LCD screens in devices such as televisions, monitors, and smartphones. Its specific molecular structure allows it to align in a way that modulates light effectively, contributing to the clarity and efficiency of the display. Additionally, it is used in research and development to study and optimize the properties of liquid crystal materials for advanced display technologies.