This chemical is primarily utilized in the synthesis of liquid crystal materials, which are essential components in display technologies such as LCDs (liquid crystal displays). Its molecular structure, featuring a biphenyl core with a bromo and pentyloxy substituent, allows it to align in specific orientations under electric fields, making it suitable for controlling light transmission in electronic screens. Additionally, it is employed in research and development of advanced organic materials for optoelectronic devices, contributing to the enhancement of display clarity and energy efficiency.