This compound is primarily utilized in the field of organic synthesis, where it serves as a key intermediate in the production of liquid crystals. These liquid crystals are essential components in the manufacturing of display technologies, such as LCD screens found in televisions, monitors, and smartphones. Its structure, featuring a biphenyl core with bromine and butyl substituents, allows it to influence the alignment and stability of liquid crystal phases, enhancing display performance. Additionally, it is explored in research for potential applications in advanced materials and optoelectronic devices due to its unique molecular properties.