Used as a key intermediate in the synthesis of pharmaceuticals, particularly in the development of imidazole-based drugs with biological activity. Commonly employed in the preparation of antifungal, anticancer, and anti-inflammatory agents. Its bromo and phenyl functional groups allow for further chemical modifications through cross-coupling reactions, making it valuable in medicinal chemistry and drug discovery. Also utilized in the creation of ligands for metal-catalyzed reactions and in the design of functional materials.