Primarily used in the cosmetic and personal care industry as a moisturizing agent due to its ability to retain water and enhance skin hydration. It is often incorporated into creams, lotions, and serums to improve skin texture and reduce dryness. Additionally, it serves as a stabilizing agent in formulations, helping to maintain the integrity and efficacy of other active ingredients. In hair care products, it helps to condition and soften hair, making it more manageable. Its non-irritating properties make it suitable for sensitive skin applications.