Used as a key intermediate in the synthesis of agrochemicals and pharmaceuticals, particularly in the development of herbicides and plant growth regulators. Its bromo and ester functionalities allow for further chemical modifications, making it valuable in building complex heterocyclic compounds. Commonly employed in cross-coupling reactions such as Suzuki or Heck reactions to form carbon-carbon bonds in active ingredients targeting crop protection. Also utilized in research settings for designing novel bioactive molecules due to its reactive handle and structural stability.