Used in organic electronics as a fluorescent probe due to its strong emission properties. Exhibits potential in bioimaging applications for cellular structures because of its ability to penetrate membranes and bind to specific intracellular components. Also investigated for use in photodynamic therapy as a photosensitizer, where it generates reactive oxygen species upon light exposure, targeting cancer cells. Serves as a building block in the synthesis of more complex heterocyclic compounds with pharmaceutical activity. Its bromo and nitrile groups allow for further functionalization via cross-coupling reactions, making it valuable in medicinal chemistry research.