Used in the synthesis of heterocyclic compounds, particularly as an intermediate in the preparation of biologically active molecules such as flavonoids and chalcone derivatives. It serves as a building block in medicinal chemistry for developing compounds with potential antimicrobial, anti-inflammatory, and anticancer properties. Its α,β-unsaturated carbonyl structure allows participation in Michael addition and cyclocondensation reactions, making it valuable in constructing complex organic frameworks. Also employed in the development of novel pharmaceuticals and agrochemicals due to its reactivity and structural versatility.