Used as an intermediate in organic synthesis, particularly in the preparation of pharmaceuticals and agrochemicals. Its functional groups—bromine, hydroxyl, and ester—allow for selective transformations such as cross-coupling reactions, etherification, or ester hydrolysis. Commonly employed in the development of bioactive molecules, including anti-inflammatory and antimicrobial agents. Also utilized in the synthesis of complex aromatic compounds where regioselective substitution is required.