Used as an intermediate in the synthesis of pharmaceuticals and agrochemicals, particularly in the development of bioactive molecules where the bromo and nitro groups allow for further functionalization through cross-coupling reactions. The presence of methoxy and methyl groups enhances electronic and steric properties, making it valuable in fine chemical synthesis. Commonly employed in the preparation of herbicides and fungicides due to its reactivity and structural features that support target specificity. Also utilized in research settings for the construction of complex aromatic systems in medicinal chemistry.