Used as an intermediate in the synthesis of pharmaceuticals and agrochemicals, particularly in the development of active ingredients requiring substituted aromatic structures. Its functional groups—bromo, nitrile, and carboxylic acid—allow for selective reactions such as cross-coupling, hydrolysis, or amidation, making it valuable in building complex organic molecules. Commonly employed in research settings for constructing heterocyclic compounds and in the preparation of liquid crystals or dyes due to its rigid aromatic framework and reactive handles.