This chemical is primarily utilized in organic synthesis as a versatile intermediate. It is often employed in the preparation of more complex molecules, particularly in the development of pharmaceuticals and agrochemicals. The presence of both the bromo and nitro functional groups makes it a valuable building block for cross-coupling reactions, such as Suzuki or Heck reactions, which are widely used in drug discovery. Additionally, its structure allows for further modifications, enabling the creation of compounds with potential biological activity. It is also explored in material science for the synthesis of organic electronic materials due to its conjugated system.