This chemical is primarily used as an intermediate in organic synthesis, particularly in the production of more complex chemical compounds. It is often employed in the pharmaceutical industry for the development of active pharmaceutical ingredients (APIs) due to its reactive bromopropyl group, which can undergo further functionalization. Additionally, it finds application in the synthesis of liquid crystals, which are essential components in display technologies such as LCDs. Its methoxy group also makes it a valuable building block in the creation of agrochemicals, including herbicides and pesticides. In research settings, it is utilized to study reaction mechanisms and to develop new synthetic pathways for organic molecules.