Used as an intermediate in organic synthesis, particularly in the preparation of pharmaceuticals and agrochemicals. Its structure allows for further functionalization through cross-coupling reactions, making it valuable in the development of active ingredients in crop protection products and medicinal compounds. The presence of the bromine atom enables palladium-catalyzed reactions such as Suzuki or Heck couplings, which are key in building complex aromatic systems. Additionally, the tertiary amine group can act as a directing group in metalation reactions or be quaternized to form ionic derivatives for specialized applications.