Used as a key intermediate in the synthesis of pharmaceuticals and agrochemicals, particularly in reactions where selective functionalization of aromatic rings is required. Its multiple halogen substituents allow for sequential cross-coupling reactions, enabling the construction of complex organic molecules. Commonly employed in the preparation of ligands, functionalized polymers, and building blocks for liquid crystals or organic semiconductors. The presence of both benzylic and aryl bromides offers differential reactivity, making it valuable in stepwise synthetic strategies under controlled conditions.