Used as a key intermediate in the synthesis of pharmaceuticals, particularly in the development of kinase inhibitors and other bioactive molecules. Its functional groups—bromine, fluorine, methoxy, and hydroxymethyl—allow for selective cross-coupling reactions, making it valuable in medicinal chemistry for building complex aromatic structures. Commonly employed in Suzuki and Buchwald–Hartwig reactions to introduce aryl or heteroaryl moieties. Also utilized in the preparation of fluorescent probes and labeled compounds for biochemical assays due to its halogen substitution pattern, which supports radiolabeling or isotopic tagging.