Used as an intermediate in organic synthesis, particularly in pharmaceuticals and agrochemicals. It serves as a building block for the preparation of more complex molecules due to the presence of both bromo and hydroxyl functional groups, which are reactive sites for cross-coupling reactions like Suzuki or Ullmann reactions. Commonly employed in the development of bioactive compounds, including potential drug candidates targeting neurological and inflammatory conditions. Also utilized in the synthesis of natural product analogs and functional materials where substituted phenolic structures are required.