Used as an intermediate in the synthesis of pharmaceuticals and agrochemicals, particularly in the development of fluorinated organic compounds. Its bromo and hydroxyl functional groups allow for selective cross-coupling reactions, making it valuable in building complex molecules. Commonly employed in the preparation of kinase inhibitors and other bioactive agents where fluorine substitution enhances metabolic stability and binding affinity. Also utilized in the manufacture of specialty polymers and liquid crystals due to its rigid aromatic structure and electronic properties.