Dihydrocapsiate is primarily utilized in the health and wellness industry due to its thermogenic properties, which can aid in weight management. It is often included in dietary supplements designed to boost metabolism and promote fat burning. Additionally, it is used in sports nutrition products to enhance energy expenditure and improve physical performance. Its non-pungent nature makes it a favorable alternative to capsaicin for individuals who prefer a milder option. Dihydrocapsiate is also being explored for its potential benefits in managing blood sugar levels and supporting cardiovascular health.