Used as an intermediate in organic synthesis, particularly in the preparation of pharmaceuticals such as non-steroidal anti-inflammatory drugs (e.g., ibuprofen derivatives) and fine chemicals. Its aromatic ester structure makes it suitable for fragrance applications, where it contributes to fruity or floral notes in perfumery. Also employed in the development of liquid crystal materials due to its ability to influence mesogenic properties when incorporated into larger molecular frameworks. Its relatively low polarity and good solubility in organic solvents make it a useful solvent or additive in specialty formulations.