This chemical is primarily used as a dye in various industrial applications due to its vibrant color properties. It is commonly employed in the textile industry for dyeing fabrics, providing a stable and long-lasting color. Additionally, it finds use in the production of inks and coatings, where it imparts specific hues to the final product. In research and development, it serves as a colorimetric indicator in certain chemical reactions, helping to visually identify changes in pH or other conditions. Its azo group makes it useful in analytical chemistry for detecting and quantifying specific compounds.