o-AdaMantylanisole is primarily utilized in the field of organic synthesis as a building block for more complex chemical structures. Its unique adamantyl group provides steric bulk, which can be advantageous in the development of pharmaceuticals, particularly in the design of drug molecules that require specific spatial arrangements to interact effectively with biological targets. Additionally, it serves as a precursor in the synthesis of liquid crystals, which are essential components in display technologies like LCDs. The compound's aromatic anisole moiety also makes it a candidate for use in the creation of advanced materials, including polymers and resins, where thermal stability and chemical resistance are desired.