Used primarily as an intermediate in organic synthesis, especially in the preparation of heterocyclic compounds and pharmaceuticals. Its reactive bromo and diketone functional groups allow it to participate in substitution and condensation reactions, making it valuable for constructing complex molecules. It is also employed in the synthesis of agrochemicals and bioactive compounds due to its ability to introduce alkyl and carbonyl functionalities in a single step. Additionally, it serves as a building block in the development of dyes and functional materials where selective reactivity is required.