This compound is primarily utilized in organic synthesis as an intermediate for the production of more complex chemical structures. It is often employed in the development of pharmaceuticals, particularly in the creation of active pharmaceutical ingredients (APIs) that require biphenyl derivatives. Additionally, it serves as a building block in the synthesis of liquid crystals, which are essential components in display technologies such as LCDs. The bromine atom in its structure makes it a valuable reagent for cross-coupling reactions, such as Suzuki-Miyaura coupling, which is widely used in the formation of carbon-carbon bonds in medicinal chemistry and material science. Its phenolic group also allows for further functionalization, enabling the creation of diverse chemical entities for various industrial applications.