This compound is primarily utilized in organic synthesis as a building block for the development of more complex chemical structures. It is often employed in the pharmaceutical industry for the synthesis of active pharmaceutical ingredients (APIs) or intermediates that can be further modified to produce drugs. Additionally, it serves as a precursor in the creation of various biologically active molecules, including potential therapeutic agents targeting neurological or psychiatric disorders. Its bromo and methoxy functional groups make it a versatile reagent in cross-coupling reactions, which are essential in the construction of aromatic systems in medicinal chemistry. Furthermore, it may be used in research settings to study the effects of specific functional groups on biological activity or chemical reactivity.