Used as an intermediate in the synthesis of pharmaceuticals and agrochemicals, particularly in the development of compounds requiring selective substitution on aromatic rings. Its reactive bromomethyl group allows for easy coupling with nucleophiles, making it valuable in constructing complex organic molecules. Commonly employed in the preparation of bioactive agents where chloro- and methoxy-substituted benzene scaffolds are needed. Also utilized in research settings for the design of novel organic transformations and functionalized materials.