Primarily used in organic synthesis, this compound serves as a key intermediate in the production of pharmaceuticals, particularly in the development of anti-inflammatory and antimicrobial agents. It is also utilized in the synthesis of dyes and pigments due to its aromatic structure, which can be modified to create various colorants. Additionally, it finds application in research and development for studying chemical reactions involving substituted benzoic acids. Its functional groups make it a versatile building block in the creation of more complex organic molecules.