Used in the synthesis of pharmaceutical intermediates, particularly in the development of bioactive molecules with potential anti-inflammatory and neuroprotective properties. It serves as a key building block in organic synthesis due to its reactive carbonyl group and aromatic system. Commonly employed in the preparation of fragrances and flavoring agents because of its sweet, floral, and slightly fruity odor profile. Also utilized in research settings for the development of novel organic materials and fluorescent probes.