This compound is primarily utilized in organic synthesis as a versatile intermediate for constructing complex aromatic structures. Its halogen substituents (bromine and iodine) make it highly reactive in cross-coupling reactions, such as Suzuki or Sonogashira couplings, enabling the formation of carbon-carbon bonds. It is particularly valuable in pharmaceutical research for developing drug candidates, where its structure can be modified to create biologically active molecules. Additionally, it serves as a building block in materials science for synthesizing advanced organic materials, including liquid crystals or polymers with specific electronic properties. Its reactivity and stability make it a preferred choice in fine chemical manufacturing and academic research.