This chemical is primarily utilized in organic synthesis as a versatile building block for the creation of more complex molecules. It is often employed in the development of pharmaceuticals, particularly in the synthesis of compounds with potential biological activity. The presence of the bromophenyl group allows for further functionalization through cross-coupling reactions, such as Suzuki or Sonogashira couplings, enabling the construction of diverse chemical structures. Additionally, it is used in material science for the preparation of advanced polymers and organic electronic materials, where its alkyne and hydroxyl groups can participate in polymerization or surface modification processes. Its applications also extend to the field of agrochemicals, where it serves as an intermediate in the synthesis of active ingredients for crop protection products.