Used as an intermediate in the synthesis of pharmaceuticals and agrochemicals, particularly in the development of fluorinated organic compounds. Its difluoromethoxy and bromo functional groups allow for selective cross-coupling reactions, making it valuable in building complex molecules for drug discovery. Commonly employed in palladium-catalyzed reactions such as Suzuki or Heck couplings to form carbon-carbon bonds. Also utilized in the preparation of liquid crystals and organic semiconductors due to the extended aromatic system and halogen functionality, which can influence electronic properties.