Used as an intermediate in the synthesis of pharmaceuticals and agrochemicals, particularly in the development of fluorinated organic compounds where the bromo and fluoro groups allow for selective cross-coupling reactions. Its methoxymethyl side chain enhances solubility and can act as a protecting group or influence molecular conformation in drug design. Commonly employed in medicinal chemistry for constructing complex aromatic frameworks via palladium-catalyzed reactions such as Suzuki or Heck couplings. Also utilized in the preparation of functionalized benzene derivatives for materials science applications, including liquid crystals and organic semiconductors.