Used as an intermediate in organic synthesis, particularly in the production of specialty chemicals and pharmaceuticals. It serves as a building block for creating complex molecules due to its reactive iodine atom and stable tert-butyl group. Commonly employed in cross-coupling reactions, such as Suzuki or Heck reactions, to form carbon-carbon bonds. Also utilized in the development of liquid crystals and advanced materials for electronic displays. Its sterically hindered structure makes it valuable in studying reaction mechanisms and designing catalysts.